Introduction to Haldiram’s Franchise Opportunity
If you have an interest in any food and beverage business, then franchising is one of the safest ways. When discussing Indian food brands with a glorious history, it will surely be at the top of your list-Haldiram’s. Opening a Haldiram franchise really takes you to a profitable and rewarding business. Now, let’s find out everything you should know about a Haldiram franchise.
History of Haldiram’s
A Short Stratum of Haldiram’s
Haldiram’s was founded in 1937 by a small retail shop of traditional Indian sweets and snacks in Bikaner, Rajasthan. Over the course of decades, the brand expanded its footprint across the globe and became synonymous with the high-quality snacks and sweets.
H3: Evolution of Haldiram’s as a Global Brand
Today, it is no longer a household name in India but has presented itself in more than 80 countries. This shows the gigantic scale of brand extension that began with packaged snacks and leads to full-scale restaurants.
Why Do You Need a Haldiram Franchise?
Brand Reputation
Their brand name already guarantees their reputation for having rich quality and deals with their wide range of snack markets.
Haldiram’s epitomizes trust and quality in the food industry. Generations of customers have blessed the brand with loyal support as it delivers delicious products that are hygienic for so many years.
Huge Customer Base
The brand caters to a huge population of people who go out in search of authentic Indian snacks, sweets, and even meals. Franchisees can tap into this wide base, providing steady footfall and sales.
Varied Product Line
From mouth-watering samosas to crispy namkeens and rich Indian sweets, the product line of Haldiram is incredibly varied. This ensures that you could offer something to different tastes and preferences, thereby expanding your market reach.
Types of Haldiram Franchises
Haldiram’s Quick Service Restaurants
Quick service restaurants (QSR) is one of the most popular choices for franchisees who want to open restaurants at busy places. QSR outlets of Haldiram offer quick food and snacks for the on-the-go individuals.
Full-service Dine-in Outlets
To provide more comprehensive eating experience for the customers, Haldiram has restaurants that serve a wide range of Indian food, sweets, and snacks in an attractive ambience.
Express Counters and Kiosks
For high-footfall locations like shopping malls, airports, and train stations, express counters or kiosks can be a good idea. They have limited menus but are suited for the occasion of snacking or impulse purchases.
How to Get a Haldiram Franchise
Step-by-Step
Research: Log in to the official franchise page at haldiramdistributor.in and explore your options.
Application: Add personal details, background about the business, and location preferences to the franchisee application form.
Approval: After getting approval for your application, Haldiram’s team will reach you for further deliberations.
Agreement signing: After getting approval, you will be bound to sign the agreement and pay all the franchisees’ feesÂ
Setup and Training: Haldiram will take care of helping in the setup of your outlet and train your employeesÂ
Requirements for Granting the Franchise Approval
Financial Investment
The money to be set up as a franchise will depend on the type of outlet installed, whether QSR, dine-in, or kiosk. However, minimum investment is sure to be made such that all three elements are covered: infrastructure, staffing, and inventory.
Location Requirements
Haldiram maintains locations with a higher footprint; these include shopping malls, airports, and hectic streets. You have to clear their standards for the location you want for your Haldiram franchise to be approved.
What will be the Cost of a Haldiram Franchise?
Franchise Fee Breakdown
The franchise fee normally includes the right to operate under Haldiram’s brand name, proprietary recipes, and initial training.
Total Investment Requirements
The total investment will depend on the size and type of the franchise outlet, varying from INR 10 lakhs to INR 1 crore.
Recurring Fees (Royalties, Advertising Fees)
There is a collection of recurring fees, including royalty on your monthly sales and contributions toward national advertising campaigns.
All Time Support Provided by Haldiram to Franchise
All-time Training and Operational Support
Franchisees receive general training regarding operations, handling of customers, and product preparation on a day-to-day basis. The company also offers operational manuals.
Marketing Support
All time marketing support the company provides is run by a dedicated marketing team at national levels that helps in branding. However, for local aspects, the company provides franchisees with promotion material and digital marketings.
Supply Chain and Inventory Management
Haldiram removes a humongous burden from the shoulders of franchisees by providing an uninterrupted supply chain to all the outlets of franchisees be it fresh ingredients or packaged products delivered there.
Profitability and Return on Investment of a Haldiram Franchise
Profit Margins the Franchise Can Expect
Haldiram offers very healthy profit margins for an average franchise as many of them have been earning margins ranging between 20-30%.
Time-Frame for Return on Investment
The location and customer footfall might determine an 18- to 24-month return on investment, though this is based on expectation.
Problems That Compel The Haldiram Franchise To Run
Operational Problems
Simply stated, running a restaurant involves a gamut of challenges-from hygiene to staff management and service time.
Competition in the Market
Still, there is fierce competition from eateries and new-age food startups in this strong brand of food and snack market.
Success Stories of Existing Haldiram Franchisees
Testimonials and Case Studies
Quite a few franchise owners of the brand have shared their success stories with reference to the support given by this brand and the profitability factor. A specific franchise owner in Delhi marked that his outlet attained profit within one year of operation.
Conclusion
Opening a Haldiram franchise is a great opportunity to enter the food and beverage industry with a great brand name on your side. From a wide consumer base to committed support, Haldiram powers all its franchisees in any manner they might want to do so. Having approached the process of application with careful adherence and financial commitment, you are ready to run a successful H